In a recent episode of the Business Untitled Podcast, Davido expressed frustration with the widespread labeling of all African music as Afrobeats, following similar sentiments from fellow artists like Wizkid, Burna Boy, and Fireboy.The 'OBO' hitmaker highlighted the issue of artists being pigeonholed into the Afrobeats genre regardless of their diverse musical styles.Davido emphasized that while the UK initially embraced African music, labeling it as Afrobeats, the...

Nigerian music sensation and entrepreneur, David Adeleke, widely known as Davido, has joined forces with UnitedMasters to establish his new label, Nine+ Records.Under this partnership, Davido will take the lead in artist development and A&R for a roster of talented Nigerian artists.As part of this transition, Davido Music Worldwide (DMW), his former record label, has been officially dissolved. Through a recent announcement on his social media platform, Davido clarif...

Award winning Nigeria singer David Adeleke popularly known as Davido is expanding his reach within the genre with the launch of Nine+ Records, his new record label. The “Aye” singer has also formed a partnership with UnitedMasters to further support this venture.Under the partnership with UnitedMasters, owned by Steve Stout, Davido and Nine+ Records are stationed to build a "vanguard" of African musicians with a focus on artist development, A&R, signing, and behind-...