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Adidas Created Yeezy Day Without His Consent According To Kanye West

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ENTERTAINMENT CELEBRITY: Adidas Created Yeezy Day Without His Consent According To Kanye West [New Entertainment Celebrity] » Naijacrawl
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Additionally, the rapper claimed that Adidas had developed new colorways, names, and staff members for the Yeezy line without consulting him.



According to Kanye West, Adidas created Yeezy Day, an annual event on which some of the sportswear company's most eagerly anticipated Yeezy sneaker drops are released, without his consent.

In an Instagram message to Complex, West alleged numerous other things about Adidas and their joint brand, in addition to the company's decision to launch Yeezy Day in 2019 without first getting approval from the rapper.

Adidas has also been accused of reviving outmoded shoe styles, selecting names and colorways for the line, hiring staff, and "stealing" Kanye West's aesthetic and choice of materials without his consent.

West also touched on an issue he raised earlier this year when he accused Adidas of making “a fake Yeezy” with the release of their Adilette 22 slide sandals. “When I originally ordered Adidas to make more Yeezy slides, the [general manager] lied to my face and said they didn’t have the capacity,” West writes in the message to Complex.

“Meanwhile Adidas was copying my slides and making their own version of the Yeezy slide,” he adds. “Yeezy is 68 [percent] of Adidas [online] sales. God step in.”

In June, in a since-deleted Instagram post, West shared an image of the Adilette 22 slides—which promptly sold out following their release a month earlier—addressing a message to Adidas CEO Kasper Rrsted.

“I’m not standing for this blatant copying any more,” West wrote. “This is for everyone who wants to express themselves but feels they can’t because they’ll [lose] their contract or be called crazy,” he continued, adding that the shoes represented “the disrespect that people in power have for talent”.

West was drawing comparisons between the Adilette and his own Yeezy Slide line, which he launched in late 2019. Both shoes feature a similar lightweight, slip-on design and come in an earthy, beige tone. Adilettes are also slightly cheaper at $55 (£45), while Yeezy Slides retail for $10 (£8) more.

West partnered with Adidas under the Yeezy banner in late 2013, with their first collection debuting in 2015. Under the terms of West’s contract with Adidas, the rapper retains full ownership of the Yeezy brand and has complete creative control over the products released under the brand.

In other Ye news, Chaka Khan has claimed that West never told her he was going to pitch-shift her voice when he sampled her 1985 song "Through The Fire" on his 2003 debut single, "Through The Wire". The singer added that she was “upset about sounding like a chipmunk”.

Last month, the rapper appeared onstage at Rolling Loud Miami, despite having cancelled his headline slot there less than a week earlier. Kid Cudi had replaced West on the bill shortly ahead of it taking place, but West nevertheless joined Lil Durk during his set to perform their recent Cardi B collaboration ‘Hot Shit’ along with West’s ‘Father Stretch My Hands Pt. 1.’

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Ojo Sunday Victor, A Professional Graphics Designer, and a skilled Content Writer in Entertainment, News and Sport Update.!An Undergraduate in Ladoke Akintola University of Technology (LAUTECH, Ogbomoso). Read More

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Kanye West Thought Nicki Minaj Killed Him On Her Verse In His Song Monster

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ENTERTAINMENT CELEBRITY: Kanye West Thought Nicki Minaj Killed Him On Her Verse In His Song Monster [New Entertainment Celebrity] » Naijacrawl
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Kanye West thought Nicki Minaj “killed him” on her verse in his song "Monster", according to Amber Rose.The rapper’s ex-girlfriend recalled West telling her how impressed he was by Minaj after Rose had recommended her for the job.“I put Nicki on 'Monster,’” Rose said in a recent interview on The Ringer's Higher Learning of West’s introduction to Minaj.“He didn’t know who Nicki was back then." I had Nicki pull up to the studio and I put her on "Monster." She was stil...
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Kanye West And His Legal Team Have Filed To Trademark “YZYSPLY” For Retail Stores

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ENTERTAINMENT CELEBRITY: Kanye West And His Legal Team Have Filed To Trademark “YZYSPLY” For Retail Stores [New Entertainment Celebrity] » Naijacrawl
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Kanye West and his legal team have filed to trademark “YZYSPLY” for retail stores, online ordering services, and online retail store services, according to TMZ.The rapper has previously used the name “Yeezy Supply” for his website to release clothing. Still, the new movie reportedly includes all sorts of items including shirts, socks, hats, visors, G-strings, tennis wear, headwear, and footwear.Kanye already has a 10-year deal with GAP for his Yeezy brand which bega...
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Kanye West Officially Changes his Name

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ENTERTAINMENT CELEBRITY: Kanye West Officially Changes his Name [New Entertainment Celebrity] » Naijacrawl
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The popular American rapper Kanye West officially changed his name to Ye. Henceforth, Kanye West will now be officially known as simply Ye.This was decided after a Los Angeles judge granted the rapper's name change request, a communications officer at the Los Angeles Superior Court confirmed.The 44-year-old star filed the request in August, citing "personal reasons."The rapper, best known for hits such as Gold Digger and Stronger, already used Ye as a nickname and i...
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