Netflix has addressed widespread rumors about its alleged exit from the Nigerian market, citing ongoing dedication to the country despite economic and regulatory challenges.

The streaming giant, in a statement shared with TechCabal, firmly debunked the claims, emphasizing its commitment to investing in Nigeria’s rich storytelling culture. "We are not exiting Nigeria. We will continue to invest in the country’s stories to delight our members," Netflix stated.

Since entering the Nigerian market in 2016, Netflix has significantly boosted the global reach of Nigerian content, showcasing local talent and narratives to international audiences.

This announcement reassures fans and stakeholders that Netflix remains steadfast in its mission to amplify Nigerian stories, contributing to the growth of the country’s entertainment industry.

Stay tuned for more updates on Netflix's operations and investments in Nigeria.