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Nollywood filmmakers cast actors based on social media followers – Uzor Arukwe

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ENTERTAINMENT CELEBRITY: Nollywood filmmakers cast actors based on social media followers – Uzor Arukwe [New Entertainment Celebrity] » Naijacrawl
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Renowned Nollywood actor Uzor Arukwe sheds light on a prevalent trend in the Nigerian movie industry, where social media following often served as a determining factor for actors securing roles.



In an interview with Pulse, the 'A Tribe Called Judah' star candidly discusses the challenges he faced as a budding actor in navigating this dynamic.

Arukwe reflects on the era when Instagram and Twitter followers held significant weight in casting decisions, sometimes overshadowing talent. Despite grappling with this reality, he emphasizes the importance of skill over social media metrics, questioning whether an actor's online presence truly reflects their acting prowess.

Acknowledging the industry's evolving landscape, Arukwe stresses the need for a balanced approach, where talent remains paramount alongside digital influence. While recognizing the success of actors blessed with both talent and substantial followings, he advocates for a deeper appreciation of acting abilities beyond social media numbers.

In essence, Arukwe's insights shed light on the complex interplay between social media prominence and traditional talent evaluation in the Nigerian film industry, urging a holistic perspective in casting decisions.

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Ojo Sunday Victor, A Professional Graphics Designer, and a skilled Content Writer in Entertainment, News and Sport Update.!An Undergraduate in Ladoke Akintola University of Technology (LAUTECH, Ogbomoso). Read More

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